Imagination will often carry us to worlds that never were. But without it we go nowhere.

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Scope

  • Advertisement
  • Photography
  • Strategy

Awards & Mentions

  • Promolicious
  • Site of the day
PRIMARY DESIGN INSPIRATION

Golden Dumpling Entrée Photo Shoot

The secondary inspiration for the logo design was the use of rice paper in Southern Chinese and Vietnamese cuisine with its transparency and organic lines. I created a simple, and playful illustration tracing the dumplings in the photos I shot.

Here’s what my design process looked like

Food-06
Food-05
hero-golden-dumpling
rice-shrimp

Final Logo

Everything about this brand comes from the food itself. Simple. Inviting. Minimal. Memorable.

“Danny's design brought my vision further than I could have imagined!”

Huang LiuChef de Cuisine